How will we will sell your home?
Selling your home or condo at the highest price possible in the least amount of time is our goal. It’s what we are known for doing. It is likely you were referred to us by a friend. Referrals come from performance, not promises.
If you hire us to sell your home we integrate a vast number of marketing tools. Our goal is to inform and inspire the largest audience of home buyers and real estate agents possible, thereby creating the interest to visit and buy your home.
In the old days, real estate agents simply needed to get the word out to other real estate agents. Today, this is not the case and old marketing techniques do not work. Today’s home buyers are using the Internet to shop for their next home. They are Googling, Yahooing, FaceBooking and finding web sites where homes are listed for sale. Today’s Realtor has to be incredibly internet savvy. Thus, our marketing techniques target finding buyers using the internet as well as traditional techniques.
INTERNET MARKETING TECHNIQUES THAT HELP SELL YOUR HOME IN PHOENIX AZ:
The Urban Team sits at the cutting edge in Internet marketing. Gene Urban built his first web site in the late 1980’s and has kept at the cutting edge ever since. He spends several hours each day ensuring Urban Team client’s homes have the broadest internet exposure possible. Below is a list of some of the web sites The Urban Team will market you home:
- Google.com
- Yahoo.com
- Realtor.com*
- Homes & Land.com
- Trulia.com*
- AOL Real Estate
- HomeGain.com
- Zillow.com*
- RPR
- Relocation.com
- HomeScout.com
- SearchHomes.com
- RealEstateJournal.com
- AzCentral.com
- Local.com
- CNNMoney.com
- NewYorkTimes.com
- HomeScape.com
- FrontDoor.com
- Cyberhomes.com
- RealtyTrac.com
- HomePages.com
- NiceDiggs.com
- UrbanTeamAZ.com
- UrbanConnectionRealty
- CraigsList.com
- Homes.com
- Military.com
- JustRealEstate.com
The above sites are among the most active sites home buyers use when shopping. In addition to these sites we have cooperative relationships with several thousand individual real estate agent and brokerage sites. The bottom line is that the Urban Team’s technical skills will ensure your home is seen by as many online home buyers as possible.
TRADITIONAL MARKETING TOOLS AND TECHNIQUES WE USE TO SELL YOUR HOME
At the beginning of this section we talked about using both internet and traditional marketing techniques. Both are important and necessary to achieve our goal of selling your home for the highest price possible in the least amount of time.
We have many tools at our disposal and one of the most powerful is our relationship with Realty Executives, known as the most powerful real estate brokerage in Arizona. Just look at the chart and you’ll see the relative strength Realty Executives agents have in the Arizona market. It is no wonder so many top real estate agents choose our company to call home.
Below are examples of the many other tools we employ to sell your home effectively:
- SIGNAGE: We use a non-traditional sign for our listings. It is know as the “Paradise Valley.” It is simply a more elegant sign pole system that stands out from the competition and lets people know your home is special.
- FLYERS: Your sales and information flyer will be professionally designed to best express the qualities of your home and neighborhood. It will be in full color and available to home buyers driving and walking through the neighborhood.
- HOME INFO PACKET: We will create a customized information packet telling potential buyers about your home, the neighborhood, schools, dining, shopping and much more. Now, we don’t just make one of these packets, we make dozens available to anyone visiting your home:
- VIRTUAL TOURS: A virtual tour is a video-like walk through of your home and yard. Home buyers on the internet can view your home with great detail. Statistics show that homes with virtual tours sell faster and for more money than homes without them.
- CUSTOM VIDEO CHAT: The custom video chat is a new element in our continuing efforts to provide you with exceptional marketing. We create a “conversational video” that explores your home and neighborhood on a more personal level. The video is uploaded to YouTube and used in our marketing programs including ARMLS.
- PROFESSIONAL PHTOGRAPHY: The Urban Team will capture you home with excellent pictures each color corrected to perfection. Your home needs to be shown in its best light on flyers, internet marketing and print advertising.
- OPEN HOUSES: Although open houses are not a statistically strong marketing technique, We believe they can be valuable. We especially like to do an open house soon after putting the home on the market. We call this the Neighborhood Open House because we invite dozens of your neighbors, as well as posting ads on AZCentral.com, Realtor.Com and ARMLS.com.
- REALTY EXECUTIVES INTERNATIONAL REFERRAL NETWORK: Realty Executives, though based in Arizona, is one of the largest international real estate firms. With offices throughout the world working together, you can be assured your home will receive incredible exposure to people relocating to the greater Phoenix area.
- REALTY EXEUCTIVES AGENT NOTICE: Realty Executives has a vast number of professional agents, over 1500 in Maricopa County alone. Many of these agents subscribe to a company email that announces new listings to the market. Your home will be on this announcement.
- ReCONNECT: We employ the latest in mobile technology. We will be using special signage that allows the public to get mobile information about your home. They can text, use smart tags or call a 1-888 number and get lots of information about the home. If they use the text or smart tags we will send them pictures and a virtual tour of the home too. The latest data shows more people search for homes on their mobile phones and IPads than their home or office computers. Thus, the Urban Team is at the cutting edge of mobile technologies when marketing your home or condo in Phoenix AZ.
As you can see, we take the job of marketing and selling your home seriously. We think you deserve the best skills, talent and technology available… that’s why we’ve been around for nearly two decades. Whether you are selling a home or getting a heart by-pass, experience does matter.
The Urban Team at Realty Executives
7600 N. 16th Street, Suite 100
Phoenix, AZ 85020
602-234-5777
gene@urbanteamaz.com
